Affordable, Effective Google Ads Management and SEO for Growing Small Businesses in the USA
Case Study - How The Third Marble Way Improved A RV Repair Services Google Ads Results
The RV Repair Service: With Time & Optimization, We Increased This Small Business’s Conversions While Decreasing Their CPA
We’re committed to helping Small Business owners and their communities grow. Our team of experts have created clear and effective strategies to help make marketing with Google Ads effective, affordable, and accessible.
The Challenge
This small business focuses on RV repairs in a localized area. The challenge was both to lower their CPA in a centralized area and to teach Google how to understand their highly specific business.
The Steps
In a fast paced world, we like to see results yesterday. GoogleAds takes time to recognize your business in order to generate the most relevant traffic that turns clicks into leads. Our Optimization Team works around the clock to get you the best results. Within a few months, our experienced and communicative team will make sure your account gets the results you want.
Within one month, we were able to lower this RV shop’s CPA while simultaneously increasing their conversions. During the first month of service, our team focused on ads from writing ad copy that best reflected this business’s branding as well as performing A/B testing to find the ads that brought in the most traffic. We honed in on keywords, finding the keywords that turned more clicks into conversions.
The First Month
At the beginning of their service, their cost per conversion was $435 alongside a total of 4 conversions. Our team began the process of testing which ads and keywords brought in the best traffic. We monitored the account to weed out what wasn’t working.
The Third Month
By their third month, we helped lower their CPA down by 76%! Within 30 days, their CPA was down from $345 to $103 and their 30 day conversions went up from 4 to 26. We had isolated the ads bringing in the most conversions and created accurate, geo-specific keywords driving clicks that brought in leads.
The Now
Since the service they provide slows down in winter, they paused their ads for one month. We were happy to shift with their business. They re-enabled their services in the spring. With the groundwork we laid within the first three months, they have progressively brought in more conversions at significantly less cost. Now they’re at a $42.42 CPA with 62.9 conversions in 30 days.
If you’re ready to start seeing your leads increase by investing in Google Ads, schedule a call with us today to speak with a Google Ads expert. We’re here to help your business grow! Schedule your introductory call now.
What could your business do with over 60 leads a month?
Ready to grow your business? Schedule a call today!
(BTW - All new Google Ads accounts get $500 in free clicks. Ask us about it.)
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Third Marble's Address
Third Marble Marketing
7501 Boulder View Dr #201
Richmond, VA 23225 (Map)
info@thirdmarblemarketing.com
Google Partner
YES! Third Marble is an official Google Partner certified by Google to help you with your digital ad strategies:
Media Links:
The Advertising Review Magazine Article
Business Talk Magazine Article