How Responsive Ads Work
Responsive Ads can be used for Display Ads and Remarketing Ads
There are three main ingredients for a Responsive Display Ad:
- Two Images – a 1.91:1 ratio image and a square image.
- Two Logos – a 4:1 ratio and a square.
- Headlines and Descriptions – Some text that gets added below or next to the images.
Below is an example of these three ingredients and how they used to fit into almost any available ad space…